For brands and distributors in contested categories

See every competitor price the moment it moves

Amapulse follows your references across the retail sites you choose, as often as you need. Bestsellers get watched closely, the long tail more lightly, and a new competitor site is live within a day.

Your AI assistantAmapulse MCP connectedExample

Question: Where are we priced above the market this morning?

Amapulse MCPPrices read · pages verified

Answer: Three places. Your Highland single malt sits above every competitor on two sites, and one competitor started a promotion overnight; here is the detail.

Price check · Highland Single Malt 70clYour price £42.50 · 4 competitor sites
SitePricePosition
The Whisky Cellar£39.90Below you
DrinksDirect£41.00 · promoBelow you
Fine Spirits Co£44.95You win
City Wine Shop£42.50Matched

New promo detectedDrinksDirect, started this morning

Where Amapulse watches

The problem

You can't price well against a market you can't see

The same bottle appears on dozens of retail sites, each with its own strategy and promo cycle. One-off snapshots go stale in a day, and checking by hand never scales past a handful of references.

  • A competitor undercuts you overnightand takes the sale while your price stands still
  • A promotion starts unnoticedand resets the market's reference price
  • Spot checks miss the long tailhundreds of references, checked never
  • A new competitor site appearsand nobody is watching it yet

From gut feel to market data

A pricing watch that follows your own references and competitors at the pace you choose.

  1. Your cadence

    Scan each reference

    You set the frequency per product: bestsellers get checked more often than the long tail.

  2. Every site

    Read competitor prices

    Each site read as shoppers see it. A new one is integrated within a day.

  3. One sheet

    Land in one report

    One reference per row, one competitor site per column, ready to sort and pivot.

  4. Same day

    Move with the market

    See where you're above, where there's room, and where a promo just started.

Pricing report

Your position on every reference

One row per reference and one column per competitor site. Sort and pivot to see exactly where you stand this morning.

  • Your price next to every competitor's
  • Frequency tuned per product
  • In Google Sheets, on demand
Price report · this morningExample
ReferenceYouLowest rivalGapStatus
Highland Single Malt£42.50£39.90+6.5%Above market
London Dry Gin 70cl£24.90£24.900%Matched
Brut Champagne NV£36.00£38.50-6.5%You win
Spiced Rum 1L£28.50£25.99+9.7%Promo detected
Islay Cask Strength£68.00£67.50+0.7%Within range

See your listings the way shoppers do, on every marketplace

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